Slatki dan

Slatki dan

photos by Ana Kostić

Problem

Slatki dan (Sweet day) is among major producers of fresh cakes and cookies operating on Serbian market. They needed to re-brand the range of premium cakes in order to maintain their leader position and to avoid ever-growing number of copycats.

Solution

We diversified the offer through slightly different visual style of each product, thus creating the separate identity for each one, raging them from marmalade vanilla cookies as price sensitive product through premium cakes up to super premium Amelie, made with Belgian chocolate.

Package

Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan
Package Slatki dan

Photography

Photograpy Slatki dan
Photograpy Slatki dan
Photograpy Slatki dan
Photograpy Slatki dan
Photograpy Slatki dan
Photograpy Slatki dan